On Tuesday night, supermodel and philanthropist Helena Christensen, along with filmmaker & designer Jennifer Elster, hosted an exclusive event for Reserved Magazine’s Issue 3 Launch x J. Elster Pop-Up Store Opening, in Tribeca. The guest list was a mixed bag of celebrities from Coldplay frontman Chris Martin, Rosie Perez, Courtney Love, Michael Stipe of REM, Karen Erickson of Erickson Beamon, super publicist Mandie Erickson, rapper Luz Wang, and Actress Shalita Grant.

The evening included photo prints by Helena Christensen for Reserved Magazine, a J. Elster performance piece entitled Gender Execution, while films by Elster featuring Terrence Howard and Yoko Ono were projected. Guests were also immersed in an untamed display of J.Ester’s art & sculptural accessories, with models in full leather masks and regalia. The J.Elster Pop Up Store officially opened on March 16th.