Public Beta: NEW INC End-of-Year Showcase 2016, Part 1

NEW INC, the New Museum’s incubator for art, design, and technology, is a testing ground for new ideas. It brings together forward-thinking artists, fashion designers, musicians, virtual reality filmmakers, product designers, software developers, architects, and more to develop creative projects and businesses that respond to our present moment and point the way toward the future. A collaborative, interdisciplinary program for individual practitioners and new businesses alike, NEW INC incubates the growth and development of projects that blur the line between culture and commerce.


Over the course of twelve months, NEW INC members work to develop their projects and businesses in the private, shared workspace at 231 Bowery. Public Beta offers an opportunity for members to present their work to the broader public, stress test works in progress, gain input from audiences, and engage with new viewers and potential customers. This lab-like environment is a space for beta testing new products, virtual reality experiences, installations, and performances, and offers audiences a glimpse at what has been incubating at NEW INC this past year.



From subtly critical gestures to objects enabled by new design and manufacturing processes, the products on display in the Critical Marketplace demonstrate how artists and designers are using the market to test and spread their ideas about the world.

Featuring: bhold, Michelle Cherian, Telfar Clemens, Patrick Delorey, exonemo, HE+HU, Luisa Pereira, and Pinkhouse



The artists, filmmakers, designers, and storytellers whose work is presented in the Virtualities section exploit virtual reality’s ability to immerse viewers in a different world—instantly transporting them to far-flung places. Some of the locales depicted here include: the electric streets of Dakar, Senegal; a terrifying war zone; the quiet depths of outer space; and strange and surreal environments of the creator’s own devising.

Featuring: Carbon Pictures, HYPER.ZONE, Eliza McNitt, Rachel Rossin, Charles Sainty, Sensorium Works, and Stocktown Films

Start Date

July 28, 2016

End Date

July 31, 2016


11:00 AM - 09:00 PM


New Museum, 235 Bowery, New York, NY

Event Type


More Information

The New Museum

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