{"id":35363,"date":"2020-01-24T16:35:36","date_gmt":"2020-01-24T16:35:36","guid":{"rendered":"http:\/\/artzealous.com\/?p=35363"},"modified":"2020-01-24T16:46:25","modified_gmt":"2020-01-24T16:46:25","slug":"the-new-museum-teams-up-with-ruinart-for-mixed-reality","status":"publish","type":"post","link":"https:\/\/artzealous.com\/the-new-museum-teams-up-with-ruinart-for-mixed-reality\/","title":{"rendered":"The New Museum Teams Up With Ruinart for Mixed Reality"},"content":{"rendered":"\n

Last night, Ruinart<\/a> champagne and the New Museum<\/a> celebrated its upcoming Ruinart x NEW INC \u201cForever First\u201d Mixed Reality Pop-Up with a private viewing of the exhibit before it officially opens to the public on Friday, January 24 for a limited run over two weekends.

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The evening brought together art world elite, fashion insiders, and tech leaders to preview the virtual reality project Tree <\/em>and the never-before-seen augmented reality experience Dawn Chorus<\/em>. The immersive projects were created by emerging artists who are members of the museum\u2019s esteemed cultural incubator, NEW INC, which Ruinart has supported to showcase artistic works that are defined by original thinking and being first in their field.

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Guests enjoyed Ruinart\u2019s Blanc de Blancs and Ros\u00e9 champagnes as the museum\u2019s iconic Sky Room was transformed into an exploratory lounge.

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Attendees included Timo Weiland, Erica Choi, Olivia Lopez, Ariel Adkins, JiaJia Fei, Scott Albrecht, Hannah Levy (artist), Reese Donohue, and Nicola Vassell.

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The pop-up will be open to the public Friday, January 24 \u2013 Sunday, January 26 and Saturday, February 1 \u2013 Sunday, February 2 and available to all museum ticket holders on a first come, first serve basis. You’ll also be able to purchase Ruinart Blanc de Blancs and Ros\u00e9 champagne to enjoy while you step into the artworks.

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Check out some snaps from the evening!

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