Drake + Virgil Abloh Collaborate for a Special Performance at Miami Art Week
December 8, 2017 by
If you weren’t at the EDITION last night, you definitely heard about it. On Thursday, December 7th, American Express provided attendees a once-in-a lifetime visual convergence of art and music during this year’s Miami Art Week. Everyone’s favorite credit card company, built an immersive, experiential Platinum House located on the beachfront of the Miami Beach EDITION Hotel. Guests witnessed the sounds of Grammy award-winning artist Drake and spins by talented creative designer and DJ, Virgil Abloh. Drake performed his top hits under the iridescent lights of the Platinum House stage, with guests witnessing his scrolling lyrics live from drones above.
“We know our Platinum Card Members value exclusive access, unique experiences and superior service, and are also passionate about the arts. The experiences we’ve curated at the Platinum House and throughout Miami this week are the perfect embodiment of these Card Member interests. As a brand, we are committed to enhancing their experiences and believe art and culture play an important role in enriching these journeys,” remarked Janey Whiteside, EVP of Global Charge Products, Benefits and Services at American Express of the experience.
Notable guests included Michael B Jordan, Amar’e Stoudemire, Olivia Culpo, Timbaland, Tash Oakley, Bryan Boy, Rocky Barnes, Dev Windsor, Jennifer Fisher, Hannah Bronfman, Brendan Fallis, Maxwell Osborne and Dao-Yi Chow of Public School and more.
all images // Getty Images for American Express Platinum